Eurovision had already expanded to the US, but now it’s headed all the way to the East! 🌏
Following the Eurovision victory by the Filipino-Austrian opera singer JJ, the Eurovision Song Contest committee has just announced the legendary music contest is officially launching in the Asia-Pacific region! And it’s happening as soon as this autumn! The very first Eurovision Asia Song Contest has its Grand Final set to take place in the vibrant city of Bangkok, Thailand, on November 14, 2026.
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Broadcasters from 10 countries across the region — including Thailand, South Korea, the Philippines, Vietnam, Malaysia, Cambodia, Laos, Bangladesh, Nepal, and Bhutan — have already been confirmed to participate, with more expected to join in the coming weeks.
Each country will select its original entry through national finals, just like the classical Eurovision, celebrating its 70th anniversary this year. What do you think of the launch of the Asian Eurovision rendition? Can it stick around? Can it one day merge with “European” Eurovision one day and result in an all-encompassing global music contest?
Let us know your thoughts on AlteRock Facebook, Instagram and Twitter!
More on Eurovision: “It’s all about removing the space between the audience and us on stage,” watch our interview with Jonas Lovv (Norway, Eurovision 2026)










